Cupolavoro is a concept café that brings the art of everyday life into one space. From the art of coffee-making to multimedia art exhibitions, there’s a little art for everyone. The name comes from "capolavoro", the Italian word for masterpiece. The space engages each individual sense artistically, to create an immersive experience.

meets flavour"

"where art

Collateral & Brand Application

The brand identity focuses on creating an inspiring and artistic atmosphere where patrons can appreciate fine art and tasty refreshments. To contrast the sleek modernist typeface, the graphic elements of the brand feature a more humanistic touch through energetic lineart, which brings to mind the drafts and progress sketches integral to the creative process.

Characters include baristas, artists, as well as art admirers. Graphics encompass equipment used in brewing coffee or art supplies.

Brand Concept: Cupolavoro

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